Image 1 of 1
The Brand
In 2009, Massimo Giorgetti and the Paoloni group partner up to launch the first MSGM collection. Having grown up in Rimini in the years of beach and club culture, he is able to mix a variety of inputs and harmonize them into youthful, individual aesthetics. It is the ability to reinterpret the past through a modern language - bold, ironic but never dull - as well as to read and anticipate the future, that makes MSGM one of the most acclaimed Italian brands on the international scene. Eager collector and lover of contemporary culture, music and art, Giorgetti constantly fosters new collaborations, teaming up with artists of the likes of Maurizio Cattelan and Pierpaolo Ferrari.
Sustainability Support
Fantastic Green, MSGM’s fully-sustainable collection, expands into new categories, with recycled wool, poplin, denim and more, adding to the range of colorful fleeces in 100% certified organic cotton from the pilot episode. Prints are produced with biodegradable water-based textile inks, made with natural-origin ingredients and without the use of chemicals. Items are dyed using special agents that reduce the level of polluting emissions to almost zero.
Commodo cursus magna, vel scelerisque nisl consectetur et. Donec id elit non mi porta gravida at eget metus.